WI Tavern League Trade Show
Earlier this week we attended the Wisconsin Tavern League Association Trade Show at the Kalahari Resort in Wisconsin Dells, WI. As an exhibitor we had a 10 foot booth where we were able to demonstrate our product, discuss our system with bar owners, and talk to other exhibitors about our ID Scanning Systems. Overall the event was great, and we even heard a few other uses of our system (aside from age verification).
One gentleman from the TLW Safe Ride program thought a great use of the product would be to quickly capture the information (name, address, city, state, zip) from those who use their service for a free cab ride home. This way they can track who uses Safe Ride, and easily send postcards and other direct mail marketing pieces to them.
Another gentleman who was an exhibitor with North Country Business Products suggested that we could market our system to trade show exhibitors. What an easy way to keep track of who you talk to at a trade show.
